Catalyst N° 043 of 125 12 Dec 2024
What happened at Northvolt?
with Sam Jaffe, principal, 1019 Technologies
In this note
The question
Northvolt raised more money than almost any private company in Europe to become its homegrown answer to the Asian battery giants, then filed for bankruptcy. What actually went wrong, and what is the right lesson to draw?
The answer
Both speakers put the proximate failure in the same place: Northvolt never got its first factory in Sweden to produce quality cells at volume, and both think the ramp failure traces largely to the relationship with its equipment supplier. Behind that sits a decision to attempt six gigafactories, three battery technologies and three continents at once rather than build one, perfect it and repeat. They then split on the deeper lesson. Jaffe blames the venture capital model at that funding scale; Kann, a venture capitalist, argues the same money and the same investors could have funded a focused build, and that the lesson belongs to battery manufacturing rather than to venture capital. They agree on what the wrong lesson would be.
03The argument
Set the epistemics first, because they govern everything else. Kann opens by saying that neither he nor Jaffe has particularly inside information and that they will be working from the public domain. Almost every causal claim below is therefore inference from public reporting, from Kann’s conversations with industry contacts, and from one employee account. The founding facts are firmer. Peter Carlsson, a Tesla battery executive who helped build the original gigafactory, left and founded Northvolt around 2016 to build a European-headquartered cell producer on equal footing with the Asian incumbents, which in 2016 meant LG, Samsung SDI, to a lesser degree SK, and Panasonic, with CATL and BYD already present but not yet dominant. Jaffe thinks the founding thesis correctly anticipated China’s rise, which he calls the most poorly hidden story of the last decade, running the same playbook that took solar manufacturing east. The money followed: public reports of something like 15 billion euros, which Kann immediately qualifies as not all awarded and partly debt, and which Jaffe puts at roughly $14 billion covering capital actually raised, future commitments and tax credits, with tax credits a large share. The headline figure is a bundle of different things, and neither speaker treats it as a single raised number.
Jaffe’s reading is that the Western venture model plainly can raise that much money; the question is what comes attached to it. In his account the investors wanted Northvolt to be huge, and huge meant not one factory but six gigafactories simultaneously, which he calls an impossible task to handle. Kann draws a distinction worth preserving here: building one very large factory was not the error, because the economies of scale in cell manufacturing make that unavoidable. The error was everything around it. A second factory in Germany to serve German automakers, a third in Eastern Europe, a fourth in North America once the Inflation Reduction Act made US subsidies available, the acquisition of Cuberg with its lithium metal aviation batteries and its own planned US plant, a large California research facility, and a sodium-ion program with yet another planned factory. Three different battery types, different technology generations, three continents. Meanwhile the demand side was genuinely solid: realistic purchase orders from European carmakers including Volkswagen and BMW, which is exactly what a manufacturer wants, and worth nothing if the cells never get made.
They did not get made at anything like the intended rate, and this is where the episode does its real work. Jaffe’s framing is that a cell plant is not one factory but roughly eighteen mini-factories in sequence, each doing something different, all of which have to be choreographed and timed against each other, and the underlying process is chemistry rather than assembly. Every battery factory he knows of has struggled to ramp, including Tesla’s first gigafactory, where he says close to half the first year’s cells had to be scrapped, hedging the figure with “apparently.” Northvolt had it worse than most, and both speakers converge on the same explanation: the choice of Wuxi LEAD as main equipment supplier, and the relationship with them. The conundrum Jaffe describes is real and not obviously avoidable, since very few companies can supply equipment for every one of those stages and very few of those are outside China. Wuxi LEAD was to build the equipment, install it and make it work, and Jaffe’s judgment, explicitly hedged, is that the third step broke. Kann’s independent sourcing points the same way: contacts with as much battery manufacturing experience as anyone universally focused on that relationship, and a Northvolt employee’s blog post, written in Swedish and later translated, put it at the center too. Jaffe adds two pressures that are not about equipment at all. Northvolt committed to a high-nickel NMC cathode, which he describes as not wrong but less of a no-brainer once lithium iron phosphate re-emerged around 2018 and 2019 and European carmakers began reconsidering their chemistry choices; a built factory cannot simply switch cathodes. And European electric vehicle demand slowed, which he pointedly declines to call a decline in demand. Against that backdrop, Kann says, BMW canceling a $2 billion order was what visibly accelerated the company’s downturn, for quality reasons as far as he understands it.
The turn into the lessons comes through institutional knowledge, and Jaffe’s answer is more forgiving than the framing around it. Nobody knew how to build a battery factory at gigafactory scale until Tesla built one in 2014 and 2015; that knowledge had to be invented, and now exists mostly in China and Korea. So the easy criticism, that faking it until you make it fails if you fail while faking it, is one he rejects: someone has to invent the knowledge, and he points at the fusion industry as a field in exactly that position today, where he thinks the Silicon Valley model is probably the right way to shepherd one or two companies to success. His complaint is about focus, not ambition, and his counterfactual is explicit: if the investors had pushed Northvolt to do anything necessary to make that one factory work and leave everything else for later, he thinks it could have worked. The wrong lesson, which both reject flatly, is that batteries cannot be built in Europe or outside China. Europe has close to 100 gigawatt-hours of manufacturing today and the US will have close to 300 within a few years; labor, energy and capital cost more outside Asia, and that is simply what commerce costs. Jaffe’s right lesson is the venture model: investors who wanted a 150 gigawatt-hour company instead of a 40 gigawatt-hour one, and six factories at once, were the fundamental problem. Kann accepts the description of events and rejects the diagnosis. Taking big swings, he argues, does not inherently mean pushing a company to do many things simultaneously, and he can imagine the same investors funding the same company on a build-it-prove-it-then-scale path. His own lesson is narrower and about the sector: battery manufacturing is hard, so the more novel what you are doing is, whether novel in technology or merely the first of its kind in Sweden, the more focus is the thing that exposes you to compounding risk if you lose it. He also puts some agency back on management, noting they clearly believed they had manufacturing in hand well before they did. Jaffe narrows his own claim in response rather than abandoning it: he is not saying venture capital does not work, but that at those funding levels its weaknesses in shareholder expectations and definitions of winning get exposed.
04What you need to know first
- Cells, modules and packs
- A cell is the basic electrochemical unit; modules and packs are assemblies of cells with housing and electronics. Northvolt made all three but its core business was cell production, which is the hard, chemistry-intensive part.
- Ramp
- The period between a factory being built and it producing good product at rate and yield. Everything that went wrong in Sweden happened here, not in construction.
- Nameplate capacity
- The annual output a factory is designed for, quoted in gigawatt-hours. It is a design figure, and the gap between it and actual output during a ramp can be enormous.
- NMC and LFP
- Nickel manganese cobalt cathodes give higher energy density at higher cost and greater exposure to nickel and cobalt. Lithium iron phosphate is cheaper and less energy-dense. A factory’s equipment is built around one choice and cannot readily be repointed at the other.
05Details worth keeping
- The 2016 competitive landscape: the Koreans (LG Chem, now LGES; Samsung SDI; and to a lesser extent SK, now SK On) plus Panasonic, which Jaffe thinks may have been the largest producer at that moment on the strength of the Tesla contract. CATL and BYD were producing in volume but had not yet taken over.
- Jaffe characterizes CATL as a company essentially invented in the back rooms of China’s industrial-governmental complex about twelve years before recording, which then executed the plan precisely. This is his framing rather than a sourced account.
- Cuberg was explicitly an aviation battery company when acquired, developing lithium metal cells for future applications. Kann notes that puts it in a different category from scaling a known technology in a gigafactory.
- Kann quotes an industry contact’s diagnosis: you need flexible, responsive equipment suppliers who want to work with you and preferably speak your language, and a focused team trying to ramp one version of one product in a first factory.
- Jaffe’s analogy for the supplier relationship is marriage. Equipment suppliers are embedded in a factory for one to two years and become the most critical people in the company’s success, so anything less than full attention to the relationship produces trouble.
- Jaffe was personally involved with Better Place and offers it as a similar story about expectations at large funding scale.
06Claims worth citing
All figures as stated on 2024-12-12, in an episode where both speakers state at the outset that they have no inside information and are working from public sources. Treat the causal claims as their reading of public evidence.
- Public reports put Northvolt’s raise at something like 15 billion euros, but not all of it was awarded and some was debt. Kann
- Roughly $14 billion in total, counting capital actually raised, commitments to future rounds, and tax credits, which were a large part of the total. Jaffe
- Northvolt was attempting six gigafactories simultaneously, across three battery technologies and three continents. Jaffe
- A cell plant is effectively eighteen mini-factories in sequence that must be choreographed and timed together. Jaffe
- Close to half the cells produced in the first year of Tesla’s first gigafactory had to be discarded on quality grounds, prefaced with “apparently.” Jaffe
- The Swedish plant was reported at roughly 80 megawatt-hours of output, about one two-hundredth of nameplate. The unit and period are not specified in the episode, and the ratio does not square with the 40-gigawatt-hour figure used elsewhere in the same conversation. Steve LeVine, The Information, cited by Kann
- BMW canceled an order worth about $2 billion, which Kann says accelerated the decline and attributes to quality issues with an explicit “as far as I understand it.” Kann
- Europe has close to 100 gigawatt-hours of battery manufacturing today; the US will have close to 300 gigawatt-hours within the next few years. Jaffe
- A decade ago there were probably close to 100 Chinese battery manufacturers; today around 10 matter at scale and two dominate. Jaffe
- Better Place raised $800 million around 2010 and went under roughly two years later, with both speakers supplying the dates loosely. Jaffe and Kann
- Northvolt held realistic purchase orders from European carmakers including Volkswagen and BMW. Jaffe
07Where it’s contested
- The blanket disclaimer governs the whole episode. Kann states at the start that neither speaker has particularly inside information. The equipment supplier diagnosis, the investor-pressure claim and the cultural explanations are all inference from public reporting, from Kann’s private conversations with battery manufacturing contacts, and from one translated employee blog post.
- There is no clean “amount raised” figure in this episode. The two numbers given mix equity, future commitments, tax credits and debt, and both speakers flag the problem rather than resolving it.
- Who pushed Northvolt to go big is unresolved. Kann says explicitly that he does not know whether it was the venture investors or management. Jaffe attributes it to investors without qualification. Kann later notes that Northvolt’s own leadership clearly believed they had manufacturing in hand sooner than they did, which puts some of the decision back on management. The episode does not settle it.
- The central lesson is an open disagreement. Jaffe: the fundamental problem is the venture model at that scale. Kann: not inherent to venture capital, and he discloses that he is defending his own profession. Jaffe partially concedes by narrowing to “at those levels,” where shareholder expectations and definitions of winning expose the model’s weaknesses, rather than withdrawing the claim.
- The equipment supplier verdict is hedged at every step. Jaffe says the breakdown was “probably” in commissioning rather than manufacture or installation, says he is sure the relationship “had something to do with it,” and bases the communication failure on the reports he has seen.
- Language versus culture is an unresolved micro-disagreement. Jaffe assumed the reference to a shared language was abstract; Kann insists it was literal; Jaffe partly concedes, notes there is no Swedish battery equipment supplier to choose instead, and pivots to business culture. He explicitly narrows that claim to Chinese business culture rather than national culture, and frames the over-promising he describes as a widely shared style rather than a national trait.
- The European demand claim is deliberately hedged. Jaffe declines to call it a lowering of demand for electric vehicles and says only that there has certainly been a slowdown.
- When trouble became visible is stated two ways. Kann places the public evidence of the ramp shortfall in 2024; Jaffe says there were publicly acknowledged signs already in 2023.
- The counterfactual and the prediction are labeled as such. Jaffe says he thinks a focused single-factory push could have worked, and says he believes strongly that the Swedish plant will eventually make batteries under new ownership. Both are his judgments, offered as judgments.