Field notes The Energy Transition for the Rest of Us

Catalyst N° 049 of 125 30 Jan 2025

2025 trends: aerosols, oil demand, and carbon removal

with Nat Bullard, co-founder, Halcyon (an AI company), and former chief content officer, Bloomberg New Energy Finance

In this note
  1. 01The question
  2. 02The answer
  3. 03The argument
  4. 04What you need to know first
  5. 05Details worth keeping
  6. 06Claims worth citing
  7. 07Where it’s contested

The question

What do the data actually say about where energy and climate stood entering 2025?

The answer

The episode does not reach a single conclusion, and is not trying to: it is Kann picking his favorite slides out of Bullard’s 200-slide annual deck and working through them. What the selected slides have in common is that in each one, the number people quote and the number doing the work are different. The marine fuel rules get discussed while China’s scrubbers did more. The rhetoric of sustainable investing collapsed while the assets did not. China’s oil imports hit records while its oil demand may already have peaked. This is part one of a two-part conversation and it stops rather than concludes.

03The argument

The aerosol segment is the one with real physical stakes. Bullard walks through a waterfall chart, credited to Zeke Hausfather writing at The Climate Brink, that decomposes present-day warming: carbon dioxide, other greenhouse gases, methane, other human causes and a little natural variation add to nearly 1.9 degrees Celsius, and then 175 years of aerosol emissions subtract 0.57 degrees of that. The aerosols are mostly sulfur dioxide from burning coal in land-based power plants, plus marine particulates from ships burning bunker fuel, which is why the effect is strongest over heavily trafficked water such as the North Atlantic. Aerosols have no warming effect at all, only a cooling one, so cleaning them up does not slow warming, it unmasks it, and it does so most over the places where sunlight had been blocked. Bullard’s sharpest framing is that this is the geoengineering proposal run in reverse. Injecting sulfur dioxide high into the atmosphere to cut incoming sunlight, what Oliver Morton calls veil making, is exactly what we were doing accidentally and have now stopped.

The attribution inside that story is where the episode corrects a common belief, and it matters for how the note should be read. The marine fuel rules are the part that gets talked about, but Bullard’s charts put China’s sulfur dioxide reduction well ahead of it, and Kann says so explicitly while comparing the two series. China’s decline did not come from moving off coal; it came from scrubbing, the same control technology North America installed in the 1970s and 1980s, applied to power generation, industrial coal use and oil combustion. Both speakers then explain why the larger cause is the less discussed one: air quality benefits are felt locally, so the marine improvement is visible in port cities like Newark and Rotterdam while China’s much larger improvement is visible mainly in China and the North Pacific. Bullard adds an institutional point rather than a scientific one. None of this was mysterious to atmospheric scientists; the climate consequence simply sat outside the frame of the International Maritime Organization’s negotiations over sulfur limits, because the people who study solar geoengineering and the people who regulate shipping fuel do not talk to each other.

The energy-flows segment turns on a similar gap between the headline and the number. Bullard notes that the United States now exports about as much energy on a trailing twelve-month basis as it imported in the early 1980s, measured in primary energy terms rather than in specific fuels, and he stresses that “net” is the operative word, since the country still imports millions of barrels of oil a day for structural refining reasons. Given that the US is the largest oil producer, by a wide margin the largest gas producer, the largest exporter of liquefied natural gas and adding zero-carbon domestic electricity, he finds the political slogan of energy dominance a curiosity: he does not know what more would be required to qualify. The pointed version of his question is what state action could make the country export or produce materially more, given that the US, with Canada, is the only very large producer that is a full market economy where the state does not decide how much gets drilled or shipped, a claim he immediately qualifies as not entirely true. China is the mirror image. It passed Japan, then the US, then the European Union to become the world’s largest oil importer, taking in more than 13 million barrels a day as of 2023, and yet its apparent demand, a figure derived from refinery runs, looks to have peaked in 2023, with data published the previous morning showing the big refiners’ throughput down slightly year on year. Industry and transport both contribute, transport increasingly including heavy duty vehicles rather than only cars, and some refined products peaked years earlier.

The segment on sustainable investing runs on the same gap between what is said and what is happening. Bullard’s running count of Larry Fink’s annual BlackRock letter shows sustainability and climate mentioned about 45 times combined in 2020 and five times in the letter published in the spring of the year before recording, with ESG itself all but vanished. Yet assets under management in environmental, social and governance funds are approaching 5%, having surged in 2020 and 2021 and grown slowly rather than reversed since. Bullard’s explanation is that American politics around the label has decoupled from investment performance, that European institutional investors retain appetite for structural reasons, and that the performance story, including a clean energy exchange-traded fund doing poorly, is usually left out of the political version. When Kann proposes that climate people should sever climate from the ESG umbrella, Bullard reframes rather than agrees: these are a set of issues, useful as a screen or filter on institutional investment, and not a set of drivers or an investment case. The label says nothing about what a company actually supplies to the market. Carbon removal shows a different shape, a 2021 bubble deflating on both sides at once. Roughly 500 carbon dioxide removal startups exist and almost 80 were founded in 2021 alone, which Bullard files under a deck section joking that some things are a 2021 thing. Voluntary carbon credit issuance followed the same curve, more than 300 million credits and more than 2.1 billion in transaction value in 2021, falling to roughly 150 million last year. Both men read the deflation as at least partly healthy, and Kann expects a genuine shakeout, because the number of startups grew and the buyer pool did not.

04What you need to know first

Radiative forcing and the aerosol mask
Forcing is the net push on the climate from each contributor, expressed here as degrees of warming. Sulfate aerosols push the other way by reflecting sunlight, so they have masked part of the warming already committed. Removing the pollution does not add heat; it stops subtracting it.
Apparent demand
For Chinese oil this is an inferred figure based on refinery throughput rather than a measured consumption number, and it is distinct from imports. The episode is careful that the two are correlated and not the same, which is exactly why imports can set records while demand plateaus.
Issuance versus retirement
In voluntary carbon markets, issuance is credits created and retirement is credits permanently used by a buyer, which is the demand-side signal. Bullard tracks both, and the transcript blurs the two in one sentence, so the figures below should be read with that in mind.

05Details worth keeping

  • The deck runs 200 slides and this is the third annual edition of the conversation. Kann reads it in advance and picks the slides, so the episode’s coverage reflects his interests, not Bullard’s ranking of importance.
  • The opening exchange is about whether AI could produce this analysis. Bullard says AI tools have made the instrumentation of the work much better and could assemble roughly an 85% wireframe quickly, but not yet the narrative with nuance or cross-references; his first observation is that an AI attempting it would start by using his existing deck as a reference.
  • Kann does some of the aerosol comparison by eyeballing chart axes and says so, which is worth remembering before quoting those particular numbers back.
  • Bullard notes the smog in large northern Chinese cities was a 1950s-London stereotype when he and Kann started working and is materially better now, though air pollution issues remain.
  • New ESG fund formation is falling, and Bullard doubts there is appetite for a new white-label fund even while institutional appetite persists within larger funds.
  • Kann’s list of why the removal startup count is so high: nature-based approaches, direct air capture, ocean approaches, biomass approaches and mineralization are all genuinely different businesses.
  • Retirements of carbon credits are still “ticking along,” which Bullard reads as the buying side of the market functioning even as issuance falls.

06Claims worth citing

All figures as stated on 2025-01-30, and most describe calendar 2024 or the most recent data available then. Several are read off charts during the conversation.

  • Warming contributors sum to almost 1.9 degrees Celsius before aerosols; 175 years of aerosol emissions reduce it by 0.57 degrees. Zeke Hausfather via The Climate Brink, cited by Bullard
  • China’s sulfur dioxide emissions fell from about 35 million tons a year to about 10. Kann, reading the same chart, describes it as 40 down to 10 between 2010 and 2020, so the starting value is loose. Bullard, with Kann
  • Marine sulfur dioxide emissions peaked around 13 million tons a year and are now around 3 or 4 million. Kann states these explicitly as eyeballed off the chart. Kann
  • The US now exports about as much energy on a trailing twelve-month basis as it imported in the early 1980s, in primary energy terms. Bullard
  • China imports more than 13 million barrels of oil a day as of 2023, having passed Japan, the US and the EU; Japan was still the larger importer as recently as 2007. Bullard
  • Chinese apparent oil demand appears to have peaked in 2023, with big refiners’ throughput down by less than 1% year on year in data published the day before recording. Bullard
  • Bullard refers to roughly 10 million barrels a day of remaining future apparent demand in China. That figure sits awkwardly next to the 13 million barrels a day of imports and the sentence does not define the base, so do not quote it without checking. Bullard
  • Larry Fink’s BlackRock letter mentioned sustainability and climate about 45 times combined in 2020 and five times total in the letter published in the spring of the year before recording, down from more than 40, with ESG mentions largely gone. Bullard
  • ESG exchange-traded fund and mutual fund assets under management are approaching 5% globally. Neither speaker states 5% of what; from Kann’s restatement it appears to mean a share of total exchange-traded fund and mutual fund assets. Bullard
  • About 500 carbon dioxide removal startups exist, with almost 80 founded in 2021. Bullard
  • More than 300 million voluntary carbon credits issued in 2021, alongside more than 2.1 billion in market transaction value; currency is not stated and is presumably dollars. Bullard
  • Issuance last year was about 150 million. The sentence runs issuance and retirements together, and Bullard says separately that the value of retirements is not yet known, so treat the 150 million as approximate and its category as unclear. Bullard

Forward-looking statements in this episode, recorded as predictions and not evaluated here:

  • AI will not yet replace this kind of analysis; it can build roughly an 85% wireframe of the questions to ask, after which a human does the rest. Conditioned on current tools and on the narrative, nuance and cross-referencing being the hard part. Bullard
  • Petrochemicals and aviation fuel will be the main drivers of Chinese oil demand growth and may grow in absolute terms while other categories shrink. Bullard attributes this expectation to Chinese oil think tanks and the industry rather than asserting it himself. Chinese oil industry expectation, cited by Bullard
  • The ESG share of exchange-traded funds and mutual funds is hard to imagine continuing to rise over the next few years. Kann volunteers that this may be a US-centric view and that other places may differ. Kann
  • There is little appetite for launching new white-label ESG funds, though institutional appetite persists within larger funds. Bullard
  • A reckoning in both the broader voluntary carbon market and the carbon removal market is the overwhelming likelihood, not meaning that everything fails. Conditioned on startup supply having outgrown a buyer pool that has not expanded. Kann
  • Technology companies will build or buy a lot more natural gas power over the next few years because of AI. Kann
  • If those companies remain serious about their climate commitments, that gas buildout should increase their carbon removal procurement. Kann conditions this explicitly on their seriousness, adds that he has no good evidence for it yet, and notes that so far they say they will keep buying removal while their emissions rise. Kann
  • The interplay to watch is between large new electricity demand that must be built fast and with high power quality, and a carbon removal market that may absorb what used to be corporate power purchase agreement demand in pursuit of some form of neutrality. Bullard leaves the structure and volume of this explicitly open. Bullard

07Where it’s contested

  • Kann and Bullard do not disagree much, and that is worth flagging. This is a friendly annual conversation between people who broadly share a read. The tension in the episode is between data series, not between speakers, and a synthesis layer should not treat agreement here as independent corroboration.
  • The one real exchange is over ESG. Kann argues climate is better off severed from the ESG umbrella. Bullard does not endorse that framing so much as replace it, distinguishing a set of issues used as an investment screen from a set of drivers that constitute an investment case, and noting the concept is unwieldy because a company can score well on environment and badly on governance. He also observes that investors in Kann’s position want nothing to do with the label.
  • Several key numbers are eyeballed or loosely stated. Kann reads the aerosol comparison off chart axes and says so; the two speakers give different starting values for China’s sulfur dioxide; the remaining Chinese oil demand figure and the carbon credit issuance figure are both ambiguous in the transcript.
  • Peak demand is stated as an appearance, not a fact. Bullard says it looks like Chinese apparent demand peaked in 2023 and supports it with a sub-1% year-on-year decline in refinery throughput, which is a thin margin, and he says “entirely possible” rather than asserting it.
  • The optimistic case for carbon removal demand is explicitly unevidenced. Kann raises tech companies increasing removal purchases to offset AI-driven gas, then says he does not have great evidence for it and that corporate emissions with net-zero targets have been rising for a couple of years. Bullard’s response is a set of open questions about structure and volume, not an endorsement.
  • The deflation in carbon markets is read charitably, with a hedge. Bullard calls the correction “to some extent probably healthy” on the grounds that a market with no fundamentals cannot rise forever, which is an interpretation of a decline rather than a measurement of one.

Cite as: “2025 trends: aerosols, oil demand, and carbon removal,” The Energy Transition for the Rest of Us, note on Catalyst with Shayle Kann, January 30, 2025. CC BY 4.0. View the Markdown